evolution
corporate brand logo evolution
28/02/2009 | design
„Have you ever wonder how the first Apple logo looks in 30 years back? Did you know Volkswagen was Hitler’s idea? Or how the IBM logo changes over the time? Or where the Mercedes-Benz Brand And The Three-Pointed Star logo came from?
As we already know that Logo is the identities that are fundamental to building a brand and communicating with the target audience. Many well-known corporate brand changes their logo to archive the perfect identification because identity’s creation is not an occasional activity, but a permanent one.“
(via instantshift)
entstehung der logos von autoherstellern
19/02/2008 | automobili | design
bei neatorama gibts einen schönen bericht zur entstehung von den logos diverser autohersteller. sehr informativ und interessant zu lesen.
video: neue dove kampagne onslaught
02/10/2007 | advertising | video
jeder von euch kennt wohl die dove evolution kampagne für wahre schönheit. der nachfolger onslaught zeigt sich erstmals als teaser im web. "talk to your daughter before the industry does".
